Tech

Apple is building its own AI model for China with Alibaba’s help

Apple is building its own AI model for China with Alibaba’s help

To sell its smartest phones in the world’s biggest market, Apple has to play by a very different set of rules. So they are quietly teaming up with a Chinese tech titan to build a machine the local government will actually allow.

You cannot just drop a Silicon Valley AI into Beijing and expect it to work. The data laws are heavy, the censors are strict, and the local competition is ruthless. If Apple wants its new AI features to actually turn on when an iPhone crosses the border, it needs help.

Apple is currently training a custom AI model specifically for the Chinese market. But they are not doing it in a vacuum. According to people familiar with the matter, the company is leaning heavily on Alibaba to get the job done.

This is a massive shift. Previously, Apple just planned to use local partners’ models because American tech like ChatGPT is blocked in China. Now, Apple is building its own brain, making it the first foreign company Beijing has actually approved to offer a proprietary AI model in the country.

Alibaba’s chairman, Joe Tsai, confirmed the partnership earlier this year.

“They talked to a number of companies in China. In the end they chose to do business with us,” Tsai said.

But the physical reality of this rollout is messy. Apple Intelligence is expected to launch in the coming months, and it will actually be a hybrid. Alibaba’s Qwen model and technology from Baidu will still be baked into the system alongside Apple’s own code.

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The friction on the ground is real. Just last week, Apple published a Chinese-language guide showing Mac users how to connect Qwen to Siri. A few days later, they quietly deleted the guide without any explanation. Timelines remain uncertain, and details on exactly how Apple’s new self-trained model will interact with the third-party Chinese models are still unclear.

Apple is doing this because they are losing ground. Chinese consumers are gravitating toward domestic brands like Huawei, which have been shipping phones with built-in AI assistants for a while now.

Apple is betting that a hybrid brain American hardware wrapped in local software training will be enough to win people back. But in a market this fiercely competitive, sharing your blueprints is always a gamble.

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